Nimbus was built by Timehop with one goal: to generate the maximum amount of revenue per impression. We don’t have conflicting priorities like most other popular solutions. We don’t skim premium inventory like other solutions. Nimbus immediately delivers your inventory to a network of demand partners to maximize your revenue with no conflicting priorities.
Waterfall is dying. Stop wondering why you’re not getting the CPM rates you know exist but can’t seem to achieve. Nimbus facilitates “header bidding” style auctions that drive up competition and sell your impressions to the highest bidder, following the OpenRTB standard. This is the bleeding edge of yield optimization. Don’t settle for anything less.
Nimbus is built for speed. Our extremely low-latency cloud exchange connects you with all of your demand partners with just one call to our platform. Stop running client-side waterfall auctions that are just slowing down your app. With Nimbus, you get a fast, elegant server-to-server solution that delivers your inventory to a competitive exchange in milliseconds.
You can’t make money if your app isn’t showing ads. Nimbus delivers extraordinary high render rates by using a proprietary validation stack. Each winning creative is quickly checked for delivery issues, to be sure the ad will be displayed properly. If the creative from the highest bidder won’t display properly, you’ll get creative from the next highest bidder.
No more sitting around and wondering what’s happening with your revenue. See exactly how much money you’re making, every day, in real-time. Other solutions can take hours or days to get you the numbers you need. When you have real-time reporting, you can optimize on the fly, turn partners on or off, and more. With Nimbus, you can focus on the work that actually increases your revenue, instead of sitting around waiting for numbers.
This is actually a repeat of #1, but we’re going to say it again because it’s that important. Some well-known platforms take a “first look” at your impression to see if they want to buy it or resell it, before putting it into their marketplace. This means you don’t get the highest possible bid, or even close to it. With Nimbus, your impressions go straight to the exchange and are sold to the highest bidder. Your bottom line will thank you.
Tired of complex, client-side attempts at revenue optimization? In fact, if you’re running multiple client-side SDKs, you’re probably doing more harm than good. When you run on Nimbus, you can tear out your old SDKs and third-party adapters, replacing them with one single connection to our exchange – whether you use our SDK or not. And we’re adding more demand partners every day, so you don’t have to.
Want to sell high-CPM video impressions but worried about low fill-rates? Nimbus has you covered. Our new Hybrid Auction technology places static display ads in direct competition with video ads, which maximizes CPMs while maintaining high fill-rates. Nimbus SDK includes a free, flexible rendering solution that allows you to serve static display and video assets with ease.
Every day, our engineers work to improve the speed and performance of Nimbus. When you use Nimbus, you shift the heavy complexity from the mobile device to the cloud, where it’s faster, and more effective. Let us handle the advanced optimizations, so you can sit back and relax knowing your revenue is maximized with each call.